Contact: Zack Ottenstein FOR IMMEDIATE RELEASE
The Image Group Launches New Brand Identity and Website,
Retires Target Marketing Brand
(HOLLAND, OHIO, February 18, 2021) – The Image Group, Inc. today announced the launch of its new brand identity and website, www.theimagegroup.com, which reflects the company’s vision of being the premier middle-market provider of promotional products, apparel, and incentive rewards. In conjunction with the launch, the company completed the planned transition of the Target Marketing brand in Richmond, Virginia to The Image Group.
“Our new brand identity and website reflect our transformation over the past several years. We have welcomed a new executive team with public-company experience, made strategic acquisitions, and expanded our service offerings. These investments drove 130% revenue growth since 2017,” said Jon Levine, CEO. “Now more than ever, our clients are looking for a strategic partner who can help them connect with the audiences that matter most through easy-to-manage systems. We call it Brand Magic.”
The new logo is inspired by the image of a magic wand, and the website features case studies from several of The Image Group’s largest clients including University of Michigan, Virginia Tourism Corporation, and Life Care Services.
Zack Ottenstein, President, added, “Like the rebranding projects we frequently work on for our partners, this initiative is meant to spur growth. We are also launching several new services like a rewards and recognition platform and wide-format print management. These capabilities make us an even more valuable partner in our core markets: senior living and healthcare, building products, automotive, and higher-education.”
About The Image Group
The Image Group is a marketing solutions company which partners with growth-minded organizations to help them Be Seen and Be Remembered®. Founded in 1981, The Image Group is headquartered in Toledo, OH, and serves clients through offices in Ann Arbor, MI, Cleveland, OH, and Richmond, VA. It is one of the ten largest privately held companies in its industry.